The course is an introduction to modern business practice including the importance of leadership, decision-making and marketing, human resources and the financial side of running a business like Superdry or Sainsbury’s. The course has been updated to include the use of financial and marketing data, and the use of social media in the modern business environment. Students will explore the influence of external factors on the fortunes of a medium-/large-sized business in the 21st century.
A1 Business:
On the first year of the course you will study what business
is about, leadership, motivation theory and key aspects of decision-making. The
course content has a strong emphasis on developing business numerical skills and
the application of business theory.
A2 Business:
The second year of the course examines strategic
decision-making and the fundamentals of change management. The course gives
students relevant business skills and is challenging and interesting. The course
will be assessed by three exams at the end of the second year.
Business is a very popular course at University. The A-level teaching team is very experienced, lecturing on a wide range of academic and vocational qualifications with a proven track record of producing very good results. Some members of the team are senior examiners with leading awarding bodies. In recent years a 3-day residential trip to New York has taken place. Students also have the opportunity to attend study conferences.
